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Pure Fishing, Inc. is a leading global provider of fishing tackle and products with a portfolio of brands that includes Abu Garcia®, All Star®, Berkley®, Chub®, Fenwick®, Fin-Nor®, Greys®, Hardy®, Hodgman®, Johnson®, JRC®, Mitchell®, Penn®, Pflueger®, Sebile®, Shakespeare®, SpiderWire®, Stren®, Ugly Stik®, and Van Staal®.
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The People Vote to Get SLOBBERKNOCKERED

The People Vote to Get SLOBBERKNOCKERED

Fishing isn’t always pretty. Some anglers want tools that look nice on the boat or in their tackle box, but an Ugly Stik fisherman isn’t fooled by looks.

Berkley Pro Angler John Hoyer Wins 2022 National Walleye Tour Championship

Berkley Pro Angler John Hoyer Wins 2022 National Walleye Tour Championship

Hoyer dominated the field with the biggest bag of the tournament on day one with five walleye weighing 39.81 pounds...

Plano’s EDGE Frog Box wins Award for Best of Tackle Storage at ICAST

Plano’s EDGE Frog Box wins Award for Best of Tackle Storage at ICAST

Fighting through tough competition for tackle storage, Plano’s innovative Edge Frog Box wins the award for ‘Best of Tackle Storage’ at ICAST 2022.

Hardy Fortuna Regent Fly Reel Takes Top ICAST Honor

Hardy Fortuna Regent Fly Reel Takes Top ICAST Honor

Amid tough competition the Hardy Fortuna Regent saltwater fly reel captures prestigious Best Fly Fishing Reel and Accessory Award at ICAST 2022

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