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Our Executive Leaders

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International Group President

Alistair Thorburn

  • Responsible for all Pure Fishing operations outside of the Americas
  • Holds a degree from John Moore University in the United Kingdom
  • Previous experience with Prince Sports, Wilson Sporting Goods, and Dunlop Slazenger

Favorite Pure Fishing Product

"Abu Garcia Revo reels are my favorite product. The brake system allows me to have ultimate control for deadly accurate casts."


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